Along with the rise in demand for cosmetic surgery is a corresponding increase in public concern for patient safety. In 1996, the California Medical Association launched a not-for-profit organization, the Institute for Medical Quality (IMQ). IMQ’s mission is to help improve the quality of care delivered to patients in California. What makes IMQ special as an accrediting body is its heavy emphasis on education, counseling, and direct involvement of practicing physicians. The accreditation process assesses everything from patient rights and surgical equipment to all phases of medical center management. While not all ambulatory health care organizations achieve this recognition, Age Defying Dermatology has been certified and recognized by IMQ as a facility dedicated to improving patient care.